How to Find Email Campaign Statistics

How to Find Email Campaign Statistics

If you are running an email campaign, you can view various metrics on how it is performing, such as the number of times your emails were opened, how recipients interacted with the emails, and how you can use the data to inform your marketing campaigns.

On the Email app's Overview page, you can select one of the Recent Sent Campaigns, or you can click the Email Campaigns tab to view all campaigns.

Now, you will see the full analytics for your email campaign. You can click the blue links on the right-hand sidebar to explore more detailed breakdowns of your campaign's performance.

    • Related Articles

    • Email Campaign Insights

      The Insights page lets you view overall stats for a custom time period, up to 15 months in the past. Your campaign and journey data is updated hourly. Subscriber details are updated every 24 hours. Similar to the Ads Overview, once you select a time ...

    • Understanding Server-Clicks on Your Email Open Rates

      Have you notices an unexplainable rise in email open and click rates - or a sudden large number of unsubscribes - when looking at your email campaign insights? It's likely that server-clicks are skewing your email campaign's response data. In this ...

    • Email Marketing Best Practices

      To make sure that your email campaign is effective, constant vigilance and maintenance is key. Below is a list of what is recommended to accomplish this, as well as a few ideas to get the highest engagement possible through email marketing. In this ...

    • View Which Recipients Opened Your Emails

      By visiting the Reporting dashboard for your email campaigns, you can see which contacts on your email list opened your emails. When you open the Email app, a list of your recently sent campaign reports will show on your Overview page. Click on the ...

    • Understanding Bouncing Emails

      When an email message cannot be delivered to an email address, it's called a bounce. There are many reasons why emails bounce. When it happens, a "return to sender" message (or, "SMTP reply") is sent from the recipient's mail server to explain why. ...